93 year old is fresh out of beer – until Coors sends a case
An elderly lady in Seminole, PA was stranded in her house without a beer. Enter: Coors
In our bizarre dystopia in which we now live, the elderly have been told to stay indoors no matter what. Inevitably, our Grannies and Grandads are having a hard time keeping the cupboards from going all 'old mother hubbard' on them.
This week, 93 year old Olive from Pittsburgh found herself seriously lacking in the beer department. She's used to cracking a cold one every night, so imagine her dismay to look into the fridge to find less than 12 remaining.
Despite the kind of technological ineptitude you'd expect from someone born in the era when commercial air travel was the stuff of science fiction, she found a way to spread her message to the world. She dug out a whiteboard and marker pen and set up camp at her windows.
It wasn't long before she'd captured the hears and minds of the local people, and soon the local news team were there to quiz her. In an interview with a local news outlet, she said:
"I was on my last 12 cans, I have a beer every night, you know what, beer has vitamins in it, it’s good for you, as long as you don’t overdo it.”
The photo of her brandishing her favourite brew lit up the twittersphere. It wasn't long before Coors found out, and sent 150 cans Olive's way.
Many were delighted by this minor act of philanthropy, and made sure the brand knew that this kind of good-heartedness was gaining them more customers.
Dedicated followers of the story were delighted to have confirmation from journalist, Darren Rovell that the delivery had been received.
In addition to the beers, Coors had hooked our girl up with a stack of merch. I'm sure we can all agree that it's nice to see a bit of community spirit in these frightening and lonely times.