British company creates new paper wine bottle
Made from recycled paper. And it's lighter than both glass and plastic
Frugalpac, a British company that specializes in sustainable packaging, has just launched a 75 cl wine bottle made from over 90% recycled paper. They've used a food-grade liner insert in order to hold the wine (also suitable for spirits), the bottle is also five times lighter than a glass bottle, and then of course it has both a lower carbon and water footprint.
The bottle can be refrigerated and, according to Frugalpac, the paper can be separated from the liner. The company says that the paper bottle costs about the same to produce as a glass bottle and in addition to that, the Ispwich-based company says that the bottle is suitable for 360-degree branding. It only uses 15 grams of plastic, that's about 77 % less than a recycled plastic bottle.
At the moment, the paper bottle is being by Cantina Goccia, from Umbria in Italy, for its 3Q Sangiovese, Merlot and Cabernet Sauvignon. The bottle can be purchased on the Cantina Goccia's website or via Woodwinters, the UK importer for the brand.
This, of course, is nothing new. Frugalpac is very active in the UK, Denmark and Holland with other similar products, including a takeaway coffee cup made from 96% recycled paper, and then we've got Danish brewer Carlsberg, which recently launched a new project with Paboco, a paper bottle pioneer that also works with Absolut (Vodka), Coca-Cola and L’Oréal. Frugalpac CEO Malcolm Waugh says the company is very happy with the feedback they've been receiving and they want "to deliver great wine and spirits in innovative packaging whilst helping our customers and consumers reduce their impact on the environment".
The advantages of using a paper bottle are self-evident, but then there's the question of taste because different materials can affect taste and glass is often the best solution in that respect. If you drink water from a glass or a glass bottle, for example, it usually tastes better than it does when you drink from the plastic bottle. That's even more evident with Coca-Cola, which is basically a different drink altogether when served in a plastic bottle. Then again paper probably doesn't hinder the quality in the same way that plastic does and I don't know if that's the case with wine anyway because I've never tried it. I'm certainly intrigued, though.