Food brands respond to Black Lives Matter calls

Some are making donations or starting conversations within their organisations

19w ago

4.5K

Over the past few days, it’s likely you’ve come across loads of messages from brands and corporations responding to the Black Lives Matter movement and the recent killing of George Floyd by police. This isn’t an isolated incident. It’s been happening for years. NPR has compiled a non-comprehensive list of deaths at the hands of police in the US since Eric Garner's death in July 2014.

A lot of brands have been criticised for their responses, whether it’s L’Oreal’s ‘speaking out is worth it’ post, after they fired black trans model Munroe Bergdorf for speaking out against racism; Bristol Gin trying to use the atrocities as a cheap marketing stunt; or other generic statements lacking depth or meaningful action.

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Here are a few responses from food brands in the US that go further than just a message. This could be through furthering conversations, education, or donations to anti-racist causes. Nothing can make up for what’s continuing to happen right now in the US and elsewhere, and we’re not suggesting these brand statements will immediately change the world, but we also wanted to let you know the positive things some companies are doing.

Ben & Jerry’s

Ben & Jerry’s has been vocal about Black Lives Matter in the past. As well as resharing a post the company made in 2016, it released another post called ‘Silence is not an option’. The ice cream company also calls for the creation of a national task force to help end racial violence, and increase police accountability, echoing George Floyd’s family.

McDonald’s

McDonald’s president Joe Erlinger posted an open letter on LinkedIn saying the company would "provide several opportunities to discuss these issues and our commitment to diversity and inclusion". The corporation has also released a video on social media saying it will donate to the National Urban League and the NAACP.

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Starbucks

Kevin Johnson, Starbucks CEO and president posted an open letter inviting Starbucks employees to join a conversation about “the murders of George Floyd, Ahmaud Arbery and Breonna Taylor and the many other racial injustices that have shaken the entire country and each one of us. And today, on a Saturday, two thousand partners – many joined by family members — came together virtually to share stories, express emotions, and support one another as we all try to make sense of what is happening in our society.”

Taco Bell

Taco Bell issued a white text on black background statement, said it was pausing any social media activity for a week, and that it will come up with a long-term solution. According to the company, there’s ‘more to come’.

& Pizza

The pizza chain issued a statement saying: “For those in this pain. For those in this fight. We stand with the Black Community against racial hate and injustice. In memory of George Floyd & in UNITY always.” The company is also giving its employees paid time off for activism.

Coca-Cola

The drinks giant took to social media today to announce it is donating to non-profit organisation 100 Black Men, which provides mentors to youths around the world.

Miyoko’s Creamery

Plant-based brand Miyoko’s Creamy announced it will donate to “organizations that support compassion, including the NAACP and Black Lives Matter.”

Emmy’s Organics

Gluten-free and vegan brand Emmy’s Organics will be donating 100% of its profits this week to NAACP. The company said, “As an employer and business owned by two white people, it is our responsibility to amplify the voices of those who need to be heard. Today through Wednesday we will be donating 100% of the profits from our online store to NAACP.”

Please let us know if you know of any other brands making a difference?

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Comments (8)

  • I appreciate anyone who supports the end of any and all forms of tyranny. Especially those that do so without fanning the flames of chaos.

      4 months ago
  • There is no place for racism in modern society. No excuses for it. It's a shame it had to get this bad to get the conversation going.

      4 months ago
  • Just be nice that’s my motto , follow the rules the laws of the country you are in , peaceful protest if it’s unjust , love one another be happy simple be considerate , rules to follow for a peaceful world .

      4 months ago
  • I was hoping this site would be about food and not politics 👎

    Let the companies do whatever they feel is 'commercially right' in appearance for them but please don't bring politics here, it is one place on the net I've managed to find that doesn't get divided by politics, race or religion.

      4 months ago
    • This isn't about politics. FoodTribe also covers the news, as well as recipes and features and other foodie content. This is to say to readers, 'look, these food companies are doing xyz in support of George Floyd and countless other black...

      Read more
        4 months ago
    • Absolutely you aren't forcing anybody and I totally agree with the anti racism thing I just felt this site isn't the place to start seeing political stuff.

      Obviously it's your site not mine but I was just saying that it's so nice to come on a...

      Read more
        4 months ago
  • I agree that the site should be politics free. It’s so relaxing to come here and look at stuff. The magazine bon appétit and their website are now so political I canceled. I just can’t enjoy reading a magazine with pages of political articles in it.

      4 months ago
    • As I've said above, this isn't about politics. FoodTribe also covers the news, as well as recipes and features and other foodie content. This is to say to readers, 'look, these food companies are doing xyz in support of George Floyd and...

      Read more
        4 months ago
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