Heinz ice cream is the most ambitious crossover event in history
Thought lockdown was weird? You haven’t tried Heinz tomato ketchup ice cream yet
Everything and nothing has happened this year. Global pandemics, worldwide chaos, people in lockdown around the globe. We’ve lost track of time, with days and months blurring into one.
One minute you think a sense of normality might be returning, then Heinz ice cream appears in your life.
You did read that right. The sauce and beans gods have made what might be the boldest move yet: Heinz. Creamz.
Yes, there’s more than one flavour of Heinz ice cream.
Whether you fancy ketchup, mayo, salad cream, BBQ sauce… or even saucy sauce (?), all your (seriously weird) tastes are catered for.
However, you can’t just go and buy this ice cream like a normal person. No, you have to put your back into it and make it yourself.
Heinz is selling DIY kits to make the Creamz on its site, ‘Heinz to Home’. The kits will be available from 1 July and include the sauce, recipe, branded ice cream tub (reusable), golden scoop and golden spoon.
As you can’t buy a sample selection to find out whether ketchup or saucy sauce flavour ice cream will be your summer jam, Heinz will also be putting the recipes for free on the website, so you can raid your cupboards and get busy. Each recipe apparently only uses four ingredients and takes 15 minutes to get ready to freeze.
So, what are we dealing with here? Let's take a closer look at the flavours...
Heinz Ketchup Creamz
Enjoy the unmistakable taste of your favourite Heinz Tomato Ketchup – in a Heinz Creamz! Whip up this surprising sweet treat, laced with all the tomatoey goodness of a squeeze of ketchup. You won’t believe your taste buds when you try this rich and delicious combination. Best topped with a sprinkling of meringue and a swirl of raspberry coulis for the ultimate summer’s day pud.
And vegans need not miss out on the sweet treat of the summer, because Heinz have also developed a recipe for a refreshing Ketchup sorbet too, best topped with a fresh sprig of basil and a drizzle of basil pesto.
Heinz Mayo Creamz
This sweet treat is [seriously] good! The smooth and creamy taste of Heinz [Seriously] Good Mayonnaise whipped into a delicious ice cream. Top with apple and blackberry compote and a layer of crumble to create an indulgent treat.
Heinz Salad Creamz
The tangy taste of Heinz Salad Cream makes it one of Britain’s best loved sauces and now it’s a Heinz Creamz. The zing that we all know and love can be paired with the delicious sweetness of summer strawberries on top of a refreshing ice cream.
Heinz BBQ Creamz
It’s sweet, sticky and tongue-tinglingly delicious. The smoky mouth-watering flavour of Heinz Classic Barbecue sauce, in a Heinz Creamz. Team with maple syrup, pecans and perhaps a sprinkling of bacon bits and this sweet and smoky ice cream will really pack a punch.
Heinz Saucy Sauce Creamz
The curiously delicious Heinz Saucy Sauce is the perfect flavour blend of Heinz Tomato Ketchup and Heinz [Seriously] Good Mayonnaise in one delicious bottle. So curious in fact, it’s best served topped with peanuts, Heinz Thai Sweet Chilli Sauce and lime to recreate the flavours of a Pad Thai. A squeeze of Heinz Saucy Sauce creates a surprisingly sweet and tasty treat in a Heinz Creamz.