One-of-a-kind bottle of Jay Z's D'Usse Cognac to be auctioned in New York
To be offered at Sotheby's on March 13
There's a growing appetite, and for once the expression is more than just metaphorical, for rare bottles of spirits that often end up selling for a pretty penny in the auction world.
The latest bottle to go under the hammer (not literally, I hope) with Sotheby's is expected to fetch between $25,000 and 75,000 when the gavel falls on March 13 in New York City.
It is a bottle of D'Usse Cognac, produced to celebrate rapper Shawn "Jay-Z" Carter's 50th birthday in 2019. Proceeds from the sale of the 1969 Anniversaire Limited Edition Grande Champagne Cognac (that's a mouthful) will benefit the Shawn Carter Foundation, a charity launched by Jay-Z to help individuals facing socio-economic hardships.
Born and raised in New York City, Jay-Z founded Roc-A-Fella records in 1995 and is widely regarded as one of the most influential rap artists of all time. He was also one of the first rappers to successfully transition to a 360-degree business career beyond music, involving clothing lines, sneakers and of course spirts. A long time partner and friend of D'Usse, Jay-Z was gifted this bottle on his 50th birthday, this was bottle No.1 and only 49 more bottles were produced.
The diamond-shaped cut crystal bottle was signed by Jay-Z and adorned with 24k gold leaf wrapping on the neck and it also wears the symbol of Le Croix de Lorraine, a French emblem of perseverance.