Pepsi launches Neon Zebra non-alcoholic cocktail mixers
The beverages are available in four different flavors
We've all been missing cocktail bars. If you're not a a professional bartender, it can sometimes be a bit disappointing when you mix yourself a drink at home, and it turns out to be a bit of a disaster. Companies have realised this, and have been releasing cocktail mixers left, right and centre. Pepsi's now joined the party and launched the Neon Zebra range of beverages.
The vibrant-looking drinks will serve as a shortcut for people who like to have cocktails in seconds, rather than getting the shaker out, and the ingredients, and the recipe...
Four flavors – Margarita Mix, Strawberry Daiquiri Mix, Mojito Mix and Whiskey Sour Mix – are available. They have no artificial sweeteners and are made from real juice.
According to Pepsi, the Margarita Mix has "a flavorful citrus kick of lime" and should of course be combined with tequila, while the Strawberry Daiquiri apparently has the perfect balance of lime and fruity strawberry.
The Mojito Mix has everything you'd like in a Mojito, except the rum, and the Whiskey Sour Mix apparently has "a balanced citrus flavor", meaning it is sour but no too tart.
Emily Silver, VP of innovation & capabilities, PepsiCo beverages North America said: "With at-home cocktail consumption on the rise, we saw an opportunity to build and disrupt this fast-growing category with a product that meets consumers' needs for convenience - to cut out time and mess without compromising on quality and taste. Neon Zebra adds a new level of personality in the cocktail mixer category with its bold flavors and colors and easy-to-use, recyclable mini-can format."
The Neon Zebra range of beverages will go on sale from March across the US.