The 5 most popular foods on Instagram
There are a few surprises in store
Food and drink is big business on Instagram. Could you imagine a few years ago a dish being described as 'insta-worthy'? But today, people are snapping pictures of all kinds of food and drink for the 'gram, from Dalgona coffees to unicorn everything and monstrous burgers.
But it's not all the weird and wonderful and viral that's popular on Instagram. Food delivery service Gousto recently conducted a survey where they looked through 150m hashtags on Instagram and ranked 353 dishes. Here are the top 5 – some might surprise you.
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With a cool 5,000,000 posts, at number 5 is Macarons. The French, sweet meringue-based treat made with egg white, icing sugar, granulated sugar, ground almonds and food colouring is as pretty as a picture. And yes, these are most definitely macarons, not macaroons. Macarons are the only sweet treat to make the list!
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People like their meat. There are a whopping 10,200,000 posts on Instagram featuring steak. That's more than double the amount of the dainty macarons. Woah. Are they the foodie opposites of each other?
Image via Unsplash (@viniciusbenedit)
The numbers just keep on climbing. Sushi takes third spot with a crazy 23,600,000 posts on Instagram. It does look like art after all. Sushi has been around for a long time, with mentions of it in China in as early as the second century AD.
Image via Unsplash (@amir_v_ali)
It's not an easy thing to get a good snap of, the second spot goes to burgers. There are currently around 35,000,000 posts of burgers of all shapes and sizes on the 'gram.
Image via Unsplash (@iavnt)
How can we talk about popular food and not talk about pizza. Everyone loves it, so perhaps unsurprisingly it takes the top spot. There have been more than 37,900,000 pictures of pizza on Instagram. That is a hell of a lot of pizza.