The psychos at YUM! are at it again with KFC Chicken & Donuts
KFC Chicken & Donuts are being rolled out nationally after strong trial sales
I don't really believe the executives at YUM! Restaurants read FoodTribe and do my bidding. Maybe they do, I dunno. Probably it was just inevitable that YUM! was due for another food innovation. Anyway, the collective American waistline needs to be let out yet another notch.
After successful trials in Virginia and Pittsburgh, YUM! subsidiary KFC is rolling out the Kentucky Fried Chicken & Donuts nationwide as we speak via commercials where "Colonel Sanders" attempts to be operatic about chicken, and donuts.
Q: Is that icing, or gravy, on the chicken? Or, God forbid, both?
In the official blurb being copied by every media source in the world, legitimate or otherwise, due to its purposeful disdain of all things healthy:
“Chicken & Donuts is the newest fried chicken trend we’re bringing to all of America,” said Andrea Zahumensky, KFC U.S. chief marketing officer, in a statement. “But not just any donut would do. Only a donut that’s glazed-to-order and served piping hot every single time can stand next to our hand-breaded fried chicken."
Must be some donut. What I find problematic, and is going to cause me to actually drive to the nearest KFC and actually walk into the establishment to witness, is how are the donuts being prepared? Krispy Kreme, for example, openly fry their donuts onsite in gigantic vats. Certainly KFC didn't overnight open fry vats to all of their franchisees? They certainly can't cook them in the same vessels where they cook the chicken itself? Not that they'd care about flavor bleed. But I think the cooking method would greatly differ between the two types of chicken (broasted and pressure fried) and this raised yeast donut. So color me skeptical about their purported freshness.
Although the actual delivered appearance differs greatly from the ad above, it still illustrates the textural differences between the chicken and the breakfast pastry
You can order a Chicken & Donut sandwich, or basket. The sandwich features a boneless filet, and the basket features either bone in or boneless chicken. Hell, let's demystify this a bit: you can order donuts as a side dish at KFC now, along with cole slaw, potatoes and gravy (mmmmmm gravy) and don't forget the waffles they rolled out last year.
When I find out more about the donut delivery process, and yes it is in fact important to me, I will publish an update.